Who we are

Hot Wheels, a successful family business, is recognized as one of the UK's most significant suppliers of bike products.The business is managed by brothers and owners; Neil and Russell Merry and based in Poole, Dorset. We Import bicycles products from some of the world's finest manufactures an distribute to retail and leisure outlets nation wide. Click on 'dealers' to find a shop near you! We are proud of our bicycle portfolio, and invite you to take a look at our wide range, types and styles of bikes,from BMX, MTB, adult commuter and leisure cycles to specialist ladies bikes, simply click on 'brands' and browse. Interested dealers are encouraged to click 'contacts' and we will be delighted to receive your enquiry .

Our Purpose

To bring to the UK market a portfolio of top selling, innovative bicycle products. To commit to excellence, constantly looking at improving what and how we do things. To serve our customers well, by focusing on satisfying changing demands, encouraging feedback and to act on it where appropriate.